Technology

"Inteligencia Artificial en el Trabajo: ¿Aliada o Enemiga del Bienestar Laboral?"

Cuando ChatGPT irrumpió en la escena a finales de 2022, el fundador de la agencia de relaciones públicas Anurag Garg estaba ansioso por que su equipo de 11 personas incorporara rápidamente la tecnología en su flujo de trabajo, de manera que la empresa pudiera mantenerse al ritmo de sus competidores.

Mr Garg encouraged his employees to use the AI language tool for the agency’s long list of daily tasks, from coming up with story ideas for clients, pitches to offer the media, and transcribing meeting and interview notes.

Staff reported that tasks were in fact taking longer as they had to create a brief and prompts for ChatGPT, while also having to double check its output for inaccuracies, of which there were many.